News
Why The NHL’s Ratings Surge May Be Hard To Repeat
The league has enjoyed a strong ratings run, but that kind of pop is not something you can simply bottle and sell again next season. This story digs into why the NHL’s current momentum may be tied to a very specific set of circumstances that do not always stick around. Networks love a hot property, but they also know how fast the ice can crack when the calendar turns. The real question is whether the league built a trend or just caught lightning for a few months.
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