Predators Get Creative With Schedule Release Video Parody

Nashville's marketing team channeled their inner SNL writers to promote the NHL schedule release, putting their own comedic spin on a classic sketch format. The Predators have always been willing to take creative risks with their content, and this video shows a franchise that understands how to engage fans beyond what happens on the ice. It's the kind of behind-the-scenes creativity that builds fan loyalty and keeps a market engaged during the dog days of summer.